Using the Semantic Web for online Sports News Stories
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  Daniel Schwabe   Daniel Schwabe
Professor
Dept. of Informatics, PUC-Rio
 
  Rafael Pena   Rafael Pena
Product Owner of the Sports Data System
Globo.com
 


 

Tuesday, June 5, 2012
08:00 AM - 08:30 AM
Level:  Case Study

Location:  Yosemite A

The production of sports news stories is still a handcrafted endeavor, which results in heterogenous quality in the final published stories. We present the use of a Domain Model for Soccer, together with a Discourse Model, were used to identify story leads for the largest Brazilian sports news website. The Discourse Model identifies stereotyped cliche's, such as "come from behind", "underdog wins", etc..., based on individual soccer matches statistics. The identified leads for a given match are presented to the responsible journalist, as an aid in writing the final story abou that match that will be published. We have implemented this environment, and collected statistics that indicate that the resulting authoring environment is better appreciated by journalists, and in several cases has led to increased audience for the resulting published pages.


Prof. Schwabe has been working on advanced information systems, seen as part of men-machine teams, even before the Web. He is one of the pioneers in methodologies for design and implementation of Web applications, and more recently has been working on exploration interfaces for the Semantic Web, which also allow collaborative authoring of Semantic Web-based applications.

Rafael Pena is the Product Owner of the Sports Data System at Globo.com, the internet portal from the leading media group in Brazil, Organizações Globo. He worked in different internet companies since 1998. In 2000 he joined Globo.com. After working on many projects as a system developer and then as a development coordinator, three years ago he became a project leader with the challenge of building an infrastructure to provide semantic data for applications and content annotation. Rafael holds a Msc in Computer Science degree from PUC-RJ (Pontifícia Universidade Católica do Rio de Janeiro).


   
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